Distance still matters by pankaj ghemawat biography

          The framework was developed by Pankaj Ghemawat, a professor at the University of Navarra - IESE Business School in Barcelona, Spain.

          By considering the potential impact of distance on your industry, you may identify highly promising global-investment opportunities.!

          Distance Still Matters: The Hard Reality of Global Expansion – Pankaj Ghemawat

          Introduction:

          In today’s world companies are ambitious to undertake a global expansion projects.

          In class we focused a lot on culture as an important factor when considering international expansion for company or employee career. This article by Pankaj Ghemawat identifies a key point or a main reality that company needs to keep in mind is the distance component that can impact the effectiveness of the deal.

          By distance he basically means performing a gap analysis on four dimensions: 1) culture, 2) administrative,3) geographic and 4) economics.

          Distance Still Matters.

        1. Distance Still Matters.
        2. "Distance Still Matters" is an influential Harvard Business Review article.
        3. By considering the potential impact of distance on your industry, you may identify highly promising global-investment opportunities.
        4. In this work, Ghemawat proposes the CAGE distance framework that allows firms to consider four dimensions of international distance (cultural, administrative.
        5. Pankaj Ghemawat is the Jaime and.

          6. Much of this is a common knowledge the article tries to quantifies the impact of each factors with examples and detail research. It provides a case study of launching a restaurant internationally by comparing the four dimensions of distance with traditional analysis done by company using country portfolio analysis (CPA).

          Analysis:

          The type of